The best product to sell. The best-selling products on the Internet: statistics. Exclusive deck of cards

The best product to sell.  The best-selling products on the Internet: statistics.  Exclusive deck of cards
The best product to sell. The best-selling products on the Internet: statistics. Exclusive deck of cards

Today, the Internet has become so ingrained in our lives that it has become an integral part of it. With the help of the Internet, we can find out news from all over the world, more quickly, freshly and more extensively than what happens on television. Also, thanks to the Internet, we find out the weather forecast, find answers to all questions, make new acquaintances, communicate, get various types of content, and also make purchases. It is online shopping that we would like to focus on in this article, telling you what users most often buy online, and then we will give practical advice when choosing and purchasing goods online.

Below we will consider the following questions:




What to buy online

Having analyzed the entire online shopping market today, we have compiled a rating of the products that users most often buy on the RuNet. In order to leave the intrigue, we will go in ascending order. So, the top 10 most purchased products on the Internet include:
  • Tenth place

Large household appliances are in 10th place. Despite the low prices, compared to offline stores of household appliances, the purchase of large household appliances is not so popular among users of the World Wide Web due to their size, as this causes some inconvenience with delivery and quite high costs for this action.
  • Ninth place

A little more active than large household appliances, users purchase tickets: to a cinema, theater, concert and sporting event - quickly, simply and conveniently.
  • Eighth place

Various payment cards are no less popular on the Internet, occupying eighth place in the ranking of the most purchased goods. By payment cards we mean: replenishing your personal account with a mobile operator, Internet provider, cable and satellite operator, payment cards in content stores for purchasing applications for gadgets (App Store, Google Play), etc. Without leaving your home, you can top up your account, possibly even without commissions, which is very convenient.
  • Seventh place

People buy clothes more actively than payment cards on the Internet, which puts it in seventh place in the ranking. Reasonable prices and a large selection make buying clothes online convenient, but a huge drawback is the selection of clothes. This is probably why clothing does not occupy such high sales positions online.
  • Sixth place

It occupies the sixth place in the sales ranking. Oddly enough, more and more people are beginning to prefer licensed software and purchasing electronic licenses via the Internet is the most convenient option.


Products for children are placed in fifth position, due not only to the wide range and low price, but also due to their versatility, since they are all divided according to the age group of children, which greatly simplifies the selection.
  • Fourth place

Cosmetics and perfumes occupy fourth place in the ranking, since, probably, no offline store can boast such a wide range of products from this segment.
  • Third place

The top three sales leaders are mobile phones, smartphones and, more recently, tablets. These gadgets have widely covered our daily lives, and online stores offer the most tempting prices for them.
  • Second place

The second position is occupied by computer components and laptops. The main advantage of buying them online is the low price and wide range of product selection. In addition, very often, when buying components in an offline store, they themselves order them from suppliers, and they have to wait - why wait and overpay when you can do it yourself via the Internet.
  • First place

What do people buy most on the Internet? The most purchased items on the Internet, sharing one space between two, are electronics and small household appliances. This is quite logical, since the prices for such equipment are several times lower than in offline stores, and besides, the risk is minimal, since the products come in a sealed box that has never been opened. The choice is very simple and does not require additional checks.
Having sorted out the so-called categories, let's look at specific products that are most often purchased online.

Most purchased products on the Internet

What do people buy most often on the Internet? The most purchased goods on the Internet are goods costing an average of up to 20,000 rubles. Another aspect that unites the best-selling products is the versatility of choice. These products include: digital cameras, video cameras, smartphones, tablets, laptops, computer components, car radios, etc. Having chosen the parameters that you need, comparing prices and reading reviews, you can safely buy products of this type, since there is no need to try them on and then think: will it suit you or not.
Quite often people buy cosmetics and perfumes online. It is very easy to choose cosmetics and perfumes, since when buying them, girls are more focused on the company. Of course, there is one drawback when buying perfume - you cannot smell its aroma. Perfume samples solve the problem in such a situation.

Adult and children's clothing are also often purchased online. If the choice of children's clothing, as we have already said, is much simpler, since it is divided according to the age of the children, then with the selection of adult clothing everything is somewhat more complicated, since it needs to be tried on, and this cannot be done right away in an online store.
Software licenses for Microsoft Windows, Microsoft Office and other software are actively purchased.

Purchasing top-up cards is an indispensable service. The convenience of this service lies in the fact that we always remember the need to replenish your account at times when all offline replenishment points are closed: at night, on weekends or holidays.



Advantages and Disadvantages of Online Shopping
The advantage of online shopping is, first of all, a wide range and lower prices compared to offline stores. You don't need to visit every store in town to compare prices; you can do it all online.

Among the disadvantages of online shopping is the lack of the ability to visually inspect and try out the product when purchasing, and in the case of clothing, the inability to try it on. If in an offline store you immediately receive your purchase, then when buying online, the purchase will be delivered from several days to several weeks. In addition, when buying offline, you know who to make claims on the quality of the purchased product, but on the Internet it is somewhat more difficult. There are online stores that do not take customer orders very seriously and responsibly. Sometimes they may forget about the order placed with them, delay the delivery time, or send the wrong product that was ordered. There are not many such online stores, but cases do occur.

How to buy online


Buying online is quite easy. You can find the required product online either through a search engine or through the special Yandex-Market service. In the search engine you will receive a list of online stores when the Yandex-Market service provides not only a description of the product, but also customer reviews and prices for this product in various online stores.

It is best to pay for goods in cash and only after delivery. When paying in cash, the price for the product will usually be lower than when paying by bank transfer or electronic currency (all this must be clarified with the seller).

How to buy in online stores

Before making a purchase in an online store, first read the reviews about it; they should be in the same Yandex Market. When reading reviews, pay attention to their naturalness, as they may be “fake”. You must select an online store based on the following criteria:

What are the best small business products to sell?

Today, many people are thinking about starting their own business. Working in an organization and simply receiving a fixed salary is not so profitable. It is much more interesting to open your own small company, hire employees and start making a profit. But is it really that simple? And what needs to be done to ensure that the business prospers and brings more and more income every season.

The first stage of creating your own business is determining the scope of activity.

Conventionally, they can be divided into the sale of goods and the provision of services. Each type has its own advantages and disadvantages. Let us dwell in more detail on the sale of goods.

First you need to determine the product that the company will sell. In addition, you will need to rent a room, possibly make repairs there, purchase the necessary equipment, hire staff, develop a competent advertising policy, and register a legal entity. All these actions may take several months.

However, it is the definition of the scope of activity that can play a decisive role in the development of the company.

Products that are always in demand

Such goods include those that consumers will use regardless of the economic situation in the country and the income level of an individual family.

These include food, clothing, shoes, household appliances, cosmetics, and household chemicals.

Most often, grocery stores open in residential complexes, on the first floors of houses. In such stores it is most profitable to sell goods that are in demand every day. It can be not only bakery and dairy products. The assortment should include semi-finished products, soft drinks, groceries, sausage products, and confectionery.

If the location of the store allows, you can organize the sale of alcohol and tobacco products (there are a number of restrictions). In addition, you can allocate a separate area for consumer goods.

In order for such a store to develop successfully, it should be opened away from large shopping centers and hypermarkets. In this way, it will be possible to create a unique niche for customers living in nearby houses.

When opening a clothing store, you should first decide on the customer segment - for which segment the clothes will be sold. Thrift stores or stores for the middle class are in great demand. You should be very careful when opening an exclusive clothing boutique.

An interesting option is a store that sells holiday goods. These can be balloons, garlands, ribbons, cards, figurines. As a rule, the peak of sales in such stores occurs on pre-holiday dates and during weddings.

Children's toys are an equally interesting option. Few parents will refuse to regularly visit stores and buy goods for children. In a children's store, you can organize not only the sale of toys, but also add strollers, cribs, walkers, diapers, dishes and clothes to the assortment.

Something new and unusual

Undoubtedly, selling goods that are always in demand is an almost win-win option when starting a business. However, if you want to try to sell something new and interesting, you can organize a business selling innovative products. Such stores can be created not only in special premises, but also organize sales via the Internet.

A product will become innovative when new equipment, new raw materials are used for its production, and the product has new properties. In addition, the product will go to a new market.

The emergence of new business areas is directly related to the development of new technologies.

One of the most successful examples of such products can be the recently popular devices with information about sites. The item contains a code that allows any user of a mobile device using a webcam to access the desired site. These can be electronic pages of manufacturers, pages on social networks, websites of companies providing services to the population. Such links can be placed on clothing, printing, and accessories for mobile devices.

“Smart” menus have recently appeared in Asian restaurants. This is an interactive screen on which you can find a description of any dish you like. And while waiting for his order, the client can use the entertainment service contained on the device. Such devices may become popular in our country in the next few years.

Innovative devices do not always require a lot of expenses. A familiar thing that will perform new functions can be called innovative.

For example, a bench on wheels will be an excellent accessory to any country house or cottage. Its difference from a regular bench is the ability to move to any part of the site using special wheels. Even a child can cope with this.

Recently, many websites have appeared on the Internet where manufacturers offer various anti-stress toys. This product is in great demand, because it can be an excellent holiday gift or souvenir.

What products are best to start trading when starting your own business?

Undoubtedly, every aspiring entrepreneur asked himself this question. Unfortunately, there cannot be a definite answer here.

First of all, the geographical location of the region is of great importance. A product that sells well in cold cities most likely will not take root in the southern part of the country.

Secondly, the peculiarities of a particular city should be taken into account. In big cities, expensive services are in demand, which cannot be said about towns and villages.

Thirdly, you should carefully study the market. If it is overcrowded with any product, then it will be possible to gain a reliable position there only with a well-executed advertising policy and the presence of a good customer base.

By the way, word of mouth in many cases can significantly increase sales, and therefore profits. At the same time, if there is not yet a single organization in the region offering such services, you should analyze whether it will become in demand.

For example, a store selling fencing accessories will most likely close in the first months if it operates in a small provincial town.

Networking with people working in related industries can be invaluable when planning to start a company.

An online company can be an excellent alternative to a regular store. The advantages are obvious - there is no need to rent premises, you can significantly reduce the cost of hiring and paying staff, and besides, website advertising is built in a slightly different way than a stationary retail outlet.

Another advantage– such a store has no territorial reference. If there is an established transport system, it will be possible to sell goods outside the region. At the same time, not all categories of the population can use the services of online stores. Today, some of the country's residents do not yet have free access to the global network, which means they will not be able to make purchases.

Another type of business is the provision of services. This could be a car repair shop, a company providing photographic services or organizing holidays. Here everything depends only on the skills of the entrepreneur. If he does something well, a hobby can always be turned into a source of income. With good quality, such a master will quickly become in demand.

Where to find business supplies

After determining the scope of activity and opening a store, you should find suppliers. Ideally, there should be several companies so that a difficult situation in one of them does not affect the activities of the new company. In addition, when conducting certain types of business, you should choose suppliers from different countries.

Contacts of manufacturers can be found on specialized websites. Thematic exhibitions are organized several times a year, where it is possible to conclude an agreement on terms beneficial to both parties.

A high-margin product is a product for which there is always a consistently high demand and a small percentage of supply on the market. Each seller tries to sell products with high margins: they not only increase the average check, but also provide the largest profit. “Business.ru” has compiled a list of the highest-margin products of 2018.

Products with high margins for business in 2018

Margin, in the simplest sense of the word, is a kind of synonym for the word “profit”, that is, the difference between the cost of a product and its selling price. It is the revenue received from its sale that is the “margin”.
Therefore, the higher the “margin” received for a product, the more high-margin it is.

That is why retailers all over the world today have the most important goal - to sell high-margin goods in large volumes, thereby increasing their profits.


Today there are several types of margin: exchange, credit, banking, guarantee, maintenance, trading. In our article we will talk specifically about trading (market) margin. We all know that a trading company can stay afloat only by marking up goods, which is necessary to make a profit.

Useful documents to download:

The Business.Ru Retail program will help you calculate the marginality of not only a specific product, but also the entire store. It will also allow you to easily automate the cashier’s workplace, work with weighted goods, maintain warehouse records and sales analytics. Supports 54-FZ and EGAIS.

By “increasing” a trade markup on a product of one hundred, two hundred, and sometimes three hundred percent, each seller is chasing profit. What “stimulates” them in this process is that today in our country the maximum margin has not been established, which means that any seller or owner of a service enterprise can set any margin depending on their needs and demand for the product.

Important! If the markup on your goods is prohibitively high, then simply no one will buy such things or products.

When introducing new products to your retail store's assortment, you must use calculations to determine the optimal level of markup to achieve the desired level of margin after covering all costs.


Buyers of goods and consumers of services will never know how much money they actually overpay for goods - we can only guess about it. On average, the margin level is 20–30% of the cost of a product or service, but for different categories of goods the margin can reach 1000%. And, despite this, they are actively bought.

This, for example, is the purchase of items from world-famous brands - consumers overpay hundreds of times the cost of these goods and, of course, will continue to do so.

In general, all products can be divided into three categories:

1. Low-margin goods. These types of goods are sold everywhere, the demand for them is quite high, but due to the fact that such things can be bought on every corner, you cannot put too much of a markup on them. The purchase price of these goods is quite low, which means that a margin of more than 10-20% is not established on them. But, at the same time, such products are the best-selling, which means they will quickly “leave” from store windows.

The profitability of selling low-margin goods lies in the fact that the benefit from them can be “removed” due to their good turnover, that is, “taken” by the number of goods sold. For example, low-margin goods include household chemicals, toys, children's products, non-food products, etc. As for the service sector, the lowest level of margin is observed in the transport sector;

2. Medium-margin products. For such groups of goods, the markup is higher than for low-margin goods, and all because these are no longer everyday goods and there are significantly fewer offers on the market. This category includes household appliances; in some stores the margin is 30-40% of its cost, or, for example, building materials;

3. High-margin goods– these are goods that sell well “here and now”. They are the most coveted among retailers. These can be new items, “seasonal goods” or goods for which demand is high on certain days of the year, or goods for which demand is always consistently high, regardless of the time of year, the economic situation in the country and the income level of the population.

This may include Apple products, items of famous brands and brands, jewelry and products made of precious metals, etc. There is always a demand for such goods, which means that 100% mark-up will not scare away customers!

As for the service sector, the absolute leader here, receiving the largest margin, is public catering enterprises. And this applies to both small cafes and elite restaurants, where a cup of coffee, the cost of which is no more than 40 rubles, can be sold for 400, or even a thousand rubles.

How to choose a profitable product to sell: ideas for business


Important! The cheaper the cost of a product at which the retailer purchased it for further resale, the lower the markup on it will be, and therefore the size of the margin.

You can automate the calculation of the cost of goods and trade margins by connecting

  • add up the average cost of transportation costs spent on delivering goods to the store;
  • the average cost of servicing a client, including the salary of the seller, the cost of maintaining a trading enterprise;
  • funds invested in advertising one unit of goods, as well as other costs.

Based on these components, you will receive the amount of markup on your product, which can be set on the goods.

Today, in a difficult economic period for the country, many retailers are tormented by the question: what high-margin products should be introduced into the store’s assortment to increase the average check and obtain the greatest profit?

The online magazine “Business.ru” lists the top 10 high-margin goods that can be sold at the highest markup in 2018.

Top 10 product categories with the highest markups

Beverages


Experienced retailers and catering establishment owners know firsthand that drinks are one of the highest-margin products. So, for example, the cost of a liter of high-quality plain drinking water is no more than two rubles, but today on the market the average liter bottled water costs from 30 rubles.

Imported copies can cost up to a hundred rubles or more. For example, in resort towns (on the Russian Black Sea coast or abroad), the cost of bottled water in a five-liter container can reach several hundred rubles. And still, tourists will buy drinking water at such “crazy” prices.

This is certainly beneficial for sellers - the markup on water here can reach 100, 200, or even 500 percent, and in fact its actual cost differs many times from the price presented in the store.

The same can be said about drinks in catering establishments. The price of drinks can be increased several times. Even just by adding hot tea or coffee, cocktails or refreshing drinks to your grocery store’s assortment, you can “win” a decent amount of money and get a good margin.

Flowers


Let us “feel” for sellers and buyers the size of the margin in the flower business. The markup on goods here is colossal. For example, Ecuadorian roses, popular in our country, in Ecuador itself, in terms of Russian rubles, will cost 30-50 kopecks per piece, but in Russia their price today ranges from one hundred rubles per flower. Of course, the cost of a rose includes the costs of its delivery, but the markup amounts are still significant.

Selling flowers is always profitable, especially during the holidays. And, if you can competently and beautifully “introduce” the sale of flowers into the store’s assortment, then this will become a stable source of constant profit, since any flowers today are goods with a consistently high markup. The only problem lies in finding a reliable supplier who can deliver flowers at an attractive wholesale price for you.

Read more about how to open a flower shop in 2018.

Handmade

Today, exclusive handmade products are wildly popular all over the world. It is very difficult to estimate their cost, which means that when selling and reselling them, the seller is free to “inflate” any price. Hand-made products include handmade dolls, hand-sewn clothes, accessories, beautifully designed interior items, original designer “things” and similar beautiful and stylish little things.

Retailers are confident that with the right approach, adding such exclusive hand-made items to the store’s product range, you can make a fortune in the shortest possible time. The margin level here is really high, demand is also high, and the supply market is still relatively calm.

This type of high-margin goods is suitable for various stores: from furniture stores to clothing stores, children's goods, accessories, etc. Handmade products are really profitable to sell to any retailer today.

You can automate the calculation of the cost of goods and trade margins by connecting

Accessories for the holiday


This category also includes goods at “unreasonably high” prices. Sellers, by increasing prices for holiday goods, are betting that people will be forced to purchase them at any cost. That is why a postcard - colored cardboard with a poem inside, the cost of which is a few rubles - can cost up to a hundred rubles in stores today, and a simple balloon filled with helium, the cost of 10 rubles, will cost 150!

That is why many retailers are introducing these high-margin products into their store assortment: cards, balloons, room decorations, “caps,” as well as wedding accessories, posters, flags and much, much more. The cost of all these goods is a pittance, but the “margin” from their sale can reach hundreds and thousands of rubles. In addition, the demand for such products is always high.

Bijouterie


Products with high margins, the introduction of which into the store’s assortment is quite profitable today, include various jewelry, accessories, and costume jewelry. Expanding the range of such related products is important for shoe or clothing stores, underwear and even a small retail outlet.

The markup on products made of colored plastic and glass - costume jewelry - can reach three hundred percent. Sometimes the cost of simple beads or accessories from famous brands can reach the cost of gold or silver jewelry. In other words, it is through the sale of “penny” jewelry that you can get particularly large revenues in the store.

Expensive alcohol


Of course, selling alcoholic beverages today is a costly business; in addition to obtaining a license to sell alcohol, you need to comply with special trading rules, connect to the Unified State Automated Information System and solve many other related problems. But all time and material costs are more than compensated by the margin received from the sale of alcohol.

And if, for example, in an average restaurant the cost of a bottle of good wine is at least tripled, then even in a grocery store, if you “increase” the markup by 100%, you will get a good profit. For elite alcohol and rare wines, this is far from the limit - alcohol has been and remains the highest-margin product and brings net constant profit to those involved in its retail sale.

Have you opened a store, delivered goods, kept records and are thinking about automating its work? Pay attention to the commodity accounting program Business.Ru Retail. It will allow you to easily automate the cashier’s workplace, work with weighted goods, maintain warehouse records and sales analytics. It also supports 54-FZ and EGAIS.

Loose tea and coffee


It’s an amazing fact, but today more and more retail enterprises choose loose tea and coffee to sell related high-margin goods. All people love good tea and quality coffee, and true connoisseurs are ready to pay a tidy sum for their elite varieties.

For example, by purchasing teas directly from China and selling them in your store with a 300% increase in cost, you can definitely get significant benefits.

This high-margin product has long established itself, and today the most popular varieties of elite Chinese tea can be found on the shelves not only of tea shops, but even in sports stores in the sports nutrition departments and in retail grocery stores. Such a related product will in any case increase the average check in your store.

Cosmetics


Introducing cosmetics from well-known popular brands into the store’s product range is a priori profitable: the cost of cosmetic products, as a rule, does not exceed 20% of the market price of the goods. That is, 80% of the cost of cosmetics is its beautiful packaging, promotion and advertising costs. But women, the main buyers of cosmetics, are ready to overpay almost any money for cosmetics from their favorite brands.

The same goes for perfumes - their cost is much lower than the market value. By making high-quality cosmetics or perfumes a related product in your store, you can increase the average check and receive consistently high profits. This option for related products is also suitable for women's clothing stores, accessories, pharmacies, industrial goods stores and others.

Snacks and popcorn


The top ten products with the highest markups today certainly include such popular products as snacks, sweets, and popcorn. These options for related products are good for retail outlets located in shopping and entertainment centers. Also, these are generally really high-margin products.

For example, by opening even a small point selling chewing marmalade, which children love so much, popcorn and other snacks near a movie theater, in an amusement park, near a city water park, near children's playgrounds, you can recoup all costs in a matter of months. Just imagine: the cost of raw materials for popcorn - dry corn kernels - is ten times lower than the cost of ready-made hot popcorn!

And even the minimal costs of its production do not justify the high prices for this type of product: in cinemas the price of a box of hot popcorn can reach a thousand rubles.

The same goes for other sweets, chewing marmalade, cotton candy, ice cream - these high-margin products are always loved and desired among children, and that is why parents are ready to “spend” a tidy sum for them. By adding, for example, to the assortment of a children's goods store a stand with “related” products - candies and chewing marmalade - you will receive tangible benefits after a short time.

About other effective ways to increase sales in a grocery store

Accompanying services


It is quite a profitable business today to provide the population with services related to your business in the field of trade. You can also “inflate” prices here indefinitely, and still these types of servants will be in demand among buyers.

For example, for a clothing store - these are clothing fitting services, for a furniture store - furniture collection and delivery services, for a household appliance store - their repair, refilling cartridges, installation of software with on-site visits, for a flower shop - bouquet delivery services, decorating rooms with fresh flowers, etc.

You just have to use your imagination, come up with a high-margin related service for your business, and you can not only increase profits, but also make them stable, thereby diversifying your business and finding new ways to generate income. It is this “niche” that is recognized by marketers and retailers as the most promising and profitable.

In general, experts advise entrepreneurs in the retail sector not to be afraid to take risks and introduce high-margin products into the store’s assortment. With a competent approach, weighing all the pros and cons, analyzing the market and competitors, you can increase your profits.

But you shouldn’t think that everything is so rosy: today, even when selling high-margin goods in a store, certain difficulties may arise, which means that an entrepreneur must be able to quickly respond to all changes in demand and the market, monitor the situation and try to keep up with the demands of the population .

28.05.2013

As you might have guessed, commodities are the most traded commodities in the world. Below are the 10 most common items that generate major transactions. This is the top 10 The most popular and best-selling products in the world.

No. 10. Cotton

A soft, fluffy plant that grows as a capsule or capsule around the seed. The plant is more than 7000 years old. Its use is not limited to the production of clothing, coffee filters and paper. Fishing nets, fire hoses, oil, cosmetics, and medicines are also produced from it. It is the most commonly used natural fiber in the world.

  • The largest producers are China (26%), India (22%), USA, Pakistan, Brazil.
  • The largest exporters are the USA, Australia, Brazil.
  • Delivery month futures - March, May, July, October and December

No. 9. Wheat

It is the main food product among grain crops. It is rich in proteins. In addition, its role in the history of mankind is great - it is considered one of the first crops that could be easily grown on a huge scale. It is the third largest grain crop in the world. And the ninth most.

  • The largest manufacturers are China, India, USA
  • The largest exporters are the USA, France, Canada

No. 8. Corn

Corn (maize) is one of the most mature crops worldwide due to its ability to survive in different climates. It is the largest cultivated grain crop in the world after rice. There are two main types: corn, used for feed and chemical purposes, and sweet corn, which is used for human consumption.

  • The largest producers are the USA, China, Brazil
  • The largest exporters are the USA, Argentina, China
  • Delivery month futures – January, April, July

No. 7. Sugar

Mainly extracted from sugar cane and sugar beets. It can bring not only sweetness into our lives, but also sweet profit into the portfolios of brokers and stock market players.

  • The largest producers are Brazil, India, China
  • The largest exporters are Brazil, India, China

No. 6. Silver

Silver is a metallic chemical element that exists in its pure form in the natural environment. Mainly used for making jewelry, tableware and currency. But besides these household uses, silver is widely used in industry: electrical conductors, mirrors, chemical industries, photographic films, etc. It is valued as a precious metal and has been used since ancient times.

  • The largest producers are Mexico, Peru, China
  • The largest exporters are Peru, China, India

No. 5. Copper

Copper is another chemical metal widely used for commercial purposes. In fact, one of the oldest used in trade of all times. It has been used for thousands of years in its pure form and also in the form of alloys. It is the third most widely used metal in the world after iron and aluminum. And the fifth most popular and best-selling product.

  • The largest producers are Chile, USA, Peru
  • The largest exporters are Chile, USA, Peru

No. 4. Gold

A metal characterized by a soft, shiny, very plastic consistency. It is a pure potpourri of beauty, rarity and indestructibility. Since ancient times, gold has been used as a currency.

  • The largest manufacturers are China, Australia, USA
  • The largest exporters are China, Australia, USA

No. 3. Natural gas

Natural gas is one of the most important energy sources, mainly used for heating and electrification purposes. 25% of US energy consumption is natural gas. The gas mixture is based on methane, CO 2 and nitrogen. Natural gas is typically found in close proximity to crude oil, which is the world's most traded commodity.

  • The largest producers are Russia, USA, Canada
  • The largest exporters are Russia, Canada, Norway

No. 2. Coffee

One of the oldest crops of mankind is green grain. It is grown in more than 70 countries (the main part is in Latin America and Southeast Asia).

  • The largest producers are Brazil, Vietnam, Indonesia, Colombia, India
  • The largest exporters are Brazil, Germany, Colombia
  • Delivery month futures – March, May, July, September, December

No. 1. Crude oil

It is a fossil fuel and is considered one of the most expensive commodities due to the high demand for end products derived from oil. Crude oil is the most traded and best-selling global commodity.

  • The largest producers are Saudi Arabia, Russia, USA
  • The largest exporters are Saudi Arabia, Russia, Iran
  • Largest consumers – USA, China, Japan.

Runet marketers claim that the volume of goods purchased via the Internet is growing significantly every year. The work of existing online stores and other trading platforms has intensified. More and more users are becoming familiar with the opportunity to earn money by organization of new stores.

    • Where did you buy the best-selling products online in 2019?
    • How to Find Out Which Products Are Selling Best Online
    • conclusions

And this is quite natural, because over the last decade Internet technologies have become closer and more accessible. Almost any person in our country has the opportunity to go online and order what he likes there. Many people are too busy to go shopping - it’s easier for them to buy something online, especially since this can often be done in a couple of clicks, without leaving your seat or letting go of a cup of coffee. In addition, your online purchase will be delivered to any convenient location - often free of charge. So is it worth wasting time on tedious shopping if you can buy everything you need online? Online trading of goods is also beneficial for sellers, because in this way they significantly save on rent. This is why the number of online stores is constantly increasing.

Where did you buy the best-selling products online in 2019?

Most often, users make purchases through online stores. These include giants such as AliExpress and Amazon, as well as small and medium-sized online stores with a narrower specialization.

Significantly less often online purchases are made by:

  • on online auctions;
  • through various web message boards (for example - Avito);
  • on other resources whose specialization is the sale of products or the provision of various services.

How to Find Out Which Products Are Selling Best Online

In fact, different services provide different data on the volume of online purchases, so it can be quite difficult to establish the truth. The market is constantly changing, and some segments of online commerce are growing faster than others.

If you want to find out how in demand a particular group of products is, you can check it using the Yandex Wordstat service. It does not show the number of purchases, but it clearly shows the number of search queries, that is, the number of potential buyers who are looking for this product on the Internet.

For example, for the query “Online Clothes,” the service shows that more than 20 million people a month are looking for online stores, of which more than 1.3 million are looking specifically for online clothing stores.

But 25 thousand people search for air tickets online every month, and another 12 thousand want to buy cheap air tickets


Only 11 thousand people are looking for laptops on the Internet, but taking into account the fact that Yandex Wordstat generates more than 400 thousand user requests for the request “buy a laptop”, many of them will probably use the services of online stores


Another service that helps determine demand for a product or product category is called Google Trends. If you enter a position you are interested in into the search bar, it will show graphs of the popularity of this query through Google search, as well as other statistics.

True, this service does not show the exact number of search queries on a topic, but only determines the popularity of the query on a scale from 0 to 100


You can refine the request for your country and select a time period for analysis


You can also check popularity by region or city here

Google Trends also allows you to compare the popularity of two different queries.


With the help of Yandex Wordstat and Google Trends, you can determine which online trading niche is the most popular in your region, and perhaps open your own profitable online business. Remember that online shopping is constantly growing, so even small shop may well bring its owner a decent profit.

In 10th place - large household appliances

Large household appliances were not purchased online as actively in 2019, despite the lower prices offered here. As before, people are accustomed to making large purchases in ordinary specialized markets. The main reason is the high cost of purchase and its size. Buyers tend to buy expensive household appliances with clarification of all the nuances in detail, check the product before purchase for the absence of defects and the completeness of the product. In addition, at the supermarket you can consult with competent staff and ask questions about the operation of the product.


In 9th place - tickets

Slightly more often than large household appliances, Internet users bought tickets for various events and trips in 2019:

  • concerts and shows;
  • sporting events;
  • cinema and theater;
  • railway, car and air tickets.

Such purchasing methods helped many people save time on traveling and standing in queues. This method is quite convenient and practical.


In 8th place are cards for paying for services.

Best Selling Cards:

  • replenishing accounts for mobile communications, cable and satellite TV, Internet providers;
  • for payment for software;
  • to pay for entertainment content of Internet services that sell applications for portable and mobile devices.

The convenience of using these services lies in the ability to make payments from home, sometimes without paying a commission.


In 7th place - clothes

The demand for purchasing clothes has increased; on the Internet you can find any samples, types, sizes of a wide variety of models. But still, for many it is still difficult to buy an item over the Internet in the exact size and without trying it on. Many people hesitate to buy because they doubt that it will fit.

However, this problem can be solved. Most online stores do not require advance payment - if you don’t like the item, you don’t have to take it or pay for it. In addition, the buyer has the opportunity to view product reviews left by other customers.

In 6th place - PO

Software is easier to buy than clothes, you don’t need to try it on, it suits everyone. Typically, the purchase of licensed software is made by commercial organizations, government agencies, and users who are concerned about the safety of their information.

The most popular were:

  • Windows operating system;
  • license for antivirus software;
  • Microsoft Office application packages, etc.


In 5th place is a product group for children

These products are more versatile, making it much easier to buy them online. The selection of such products is huge, the prices are reasonable. Children's products are structured, which makes purchasing them much easier.

In 4th place - cosmetics and perfumes

The abundance of these goods does not leave women indifferent. In addition, the cost on the Internet is often lower than in retail, and the choice is wider. Making online shopping easier is the ability to read product reviews and reviews from professionals.

Perfume is bought less frequently and mostly from trusted brands, since it is difficult to buy a new scent without using your sense of smell.

Download the free checklist 18 ideas for what you can sell on message boards right now

Top three sales leaders

Third place- for mobile devices: phones, smartphones and tablet computers. This is due to a large selection, reasonable prices, safe delivery and, very importantly, warranty.


Second place occupied by laptops and their accessories. The benefits are the same as for mobile devices. In addition, while real electronics supermarkets may not have some models or components for them, the Internet always has everything and delivery is fast.


Top seller and the winner of the first place in the TOP of 2017 is electronics and small household appliances. These products are inexpensive, and the choice is huge: curling irons, irons, vacuum cleaners, hair dryers, meat grinders, scales, razors, etc.

  • drones and quadcopters;
  • LED lightening;
  • hobby goods;
  • spare parts and accessories for machines;
  • green tea.

Although they are not included in the TOP, practice shows that you can make good money selling such goods online.

conclusions

What makes a product the most purchased online?

  1. Price - most often they buy products whose cost does not exceed $600.
  2. Universal product qualities - a large segment of buyers can buy the same product (laptops, mobile devices, TVs, etc.).

There will be better purchases of household appliances as they are suitable for both men and women. Basically, this product does not depend on the age of the buyers, their build and other characteristics that make a person interested in purchasing any product.

What makes a product the most purchased online?

First of all, this is the price - most often they buy products whose cost does not exceed $600 (we recommend reading the article “ How to organize a business with China?».

In addition, the universal qualities of the product are important, when everyone can buy the same product, regardless of gender, age and place of residence. This category of goods includes laptops, mobile devices, TVs, etc.

Various fashion trends often make adjustments to online sales statistics. For example, spinners and hoverboards are now in fashion among the younger generation; Sometimes certain types of toys or other products for children come into fashion. If you “catch a trend” in time, you can also make money from this. But don’t forget that fashion is changeable, so your online store’s assortment should include not only fashionable new items, but also products that are in stable demand among the population.

According to marketing research, women buy more online than men, but this ratio may vary in different product categories. For example, electronics are more often purchased by men, while clothing and cosmetics are purchased by women. In addition, the fair half of humanity is more prone to impulse purchases and responds more strongly to attractive packaging and tempting slogans. For this reason, sellers often use various marketing ploys to convince women to purchase their product.

As a rule, online purchases are made by young people under the age of 35, living in large or medium-sized cities, with an average or low income. If you want to know more about online stores, as well as other ways to make money online, go here: 50 ways to make money online