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Robert G. Allen

Multiple sources of income

– number of periods in a year. – Approx. transl.].

Albert Einstein

It all starts with a simple monetary unit.

In the United States of America, Canada, Australia, Hong Kong and New Zealand it is the dollar, in Great Britain it is the pound sterling, in France and Switzerland it is the franc, in Germany it is the mark, and in Japan it is the yen.

Whatever country you live in, take your wallet out of your pocket right now, take out a piece of paper worth one unit of your national currency and carefully examine it. Rub it. Feel it. Now bring it to your nose. Does money smell? Look carefully at the images on the banknote. Please note the serial number. Now turn it over. Explore the strange characters on the banknote. What could they mean? Imagine looking at a surface covered with protective equipment through a microscope. Try to see and read every word printed on the banknote. The piece of paper you are holding in your hands does not look like something particularly valuable, does it? Inflation reduces its real value daily. What would it matter if you spent it on the same trifle as she herself, lost it or completely threw it away?

Wait a minute, though. Could it be that this paper currency is worth more than just looking at it suggests? Could this be your magic ticket to a more luxurious life where you can live anywhere, do anything, and have any material possessions you want? One thing is certain. What feelings people have towards such “pieces of paper” is almost the main condition for whether they will be able to find prosperity in life, to turn it, figuratively speaking, into a continuous “banquet of prosperity”.

I promise you that after reading this chapter, you will never look at money the same way again. Never. You see, successful people don't see money as just colored pieces of paper with pictures of long-dead people on it. They perceive them as seeds—money seeds—with a life force that can turn them into money trees whose fruits will satisfy their wildest dreams. And in this attitude towards money, successful people are absolutely right.

Each dollar is a money seed. Just as a tiny acorn contains within itself the power to grow into a huge oak tree, every one dollar bill has the potential to grow into a prolific money tree. You can grow at least one such tree for just $1 a day. Can you afford this expense?

Both jokingly and seriously

Fear dissipates as you take action to achieve a goal that you truly desire.

R. ALLEN

If you follow the advice in this book, you will soon have your own majestic money tree growing right in the middle of the living room of your dream home. Just imagine such a picture! The branches of your money tree spread like ivy across the ceiling in all directions and penetrate every room of your home. On each branch, at intervals of half a meter, fruits ripen, which, having reached maturity, open with a sound like the pop of a champagne cork, once or twice a day, giving birth to crisp $100 bills. As the banknotes fall from the tree, they end up in harvest baskets placed throughout the house. All night you hear the sounds (pop, pop, pop!) of ripe fruits opening. You might think that these incessant sounds will keep you up at night, but in fact they will lull you to sleep. Your money tree will bear fruit 24 hours a day: when you sleep, when you are at work, when you watch TV or eat. It never stops bearing fruit. Endless cash flow. Whenever you need money, you simply take as much as you need from one of the baskets. Well, have you quite imagined it?

By destroying an acorn, you will thereby cause the death of... the tree that could grow from it. Whenever you unwisely spend one of the pieces of paper that represents banknotes, it also leads to the death of a potential money tree. This is why it is so important to protect money seeds (see Figure 1.1).

So, what is the true cost of any of these seeds? It depends on how long you will grow a money tree from it and at what speed it will grow. Suppose you took a one-dollar bill and deposited it in a special bank account that would allow the corresponding money supply to grow without being affected by taxes and other mandatory payments. How long does it take for a one dollar bill to grow into 1 million dollars?

This depends on the deposit interest rate that the bank account will provide. If it is akin to regular bank accounts, it will take a very long time before the required amount is received. Table 1.1 shows how long it takes one dollar to become a million at different interest rates.

Table 1.1. How long does it take $1 to grow into $1 million at different interest rates?

Rice. 1.1. Your money tree

As you can see from the table, at a 3% interest rate, it would take 468 years for a single dollar to become $1 million. What? I hope you're not going to live 468 years? Relax. We're not done with our one-dollar bill yet. We need to accelerate its growth. How to achieve this? Instead of sitting and waiting after planting just one seed, couldn't you plant one at a time, but more often? Can you afford $1 a day for these needs? That's only $30 a month! Of course you can.

Table 1.2 shows how many years it would take to grow $1 million by planting $1 a day, again at different interest rates. Wow! A dollar a day could easily provide you with an income equal to $1 million over the course of an average human's lifetime.

Table 1.2. How Consecutive Deposits of $1 a Day Turn into 1 Million

Let's say you started depositing a dollar a day into your bank account, starting the day you were born. Table 1.3 shows what the amount would be in your account at the time you turned 66 years old. By "spending" a dollar a day, you can grow a capital of 1 billion by the time you retire! This is a whole forest of money trees. You are a real Ross Perot in his infancy! And why does this become possible? The power of compound interest makes a tiny amount invested wisely every day turn into a huge capital. No wonder Einstein himself said: “The most outstanding discovery of man is compound interest.”

Table 1.3. Total Savings From $1/Daily Savings Over 66 Years at Various Interest Rates

But let's say you don't want to wait 66 years. Well, there is another way to speed up the process of growing your savings. Could you plant two or three seeds a day instead of one? How about five? How about ten? Will this be noticeable to you? Okay, let's put it another way. If you started investing 10 measly bucks every day in a good mutual fund, or in stocks, or in real estate and managed to achieve at least a 20% return, you would become a millionaire in just 20 years! (Clap, clap, clap, clap.) Well, does it make an impression?

I can already hear the voices of skeptics: “No one can achieve a stable 20 percent income for 20 years in a row. This is impossible!" Well, Warren Buffett, the genius of the stock market, managed to do this for more than 40 years in a row. When you finish reading this book, you will know that it is not only entirely within your power, but is within the reach of anyone with the discipline and modest knowledge and skills of financial planning. You don't need to be a financial genius to do this. You don't need to own a big company. You can achieve this sitting right in the kitchen, using money that you are now simply throwing away. All you have to do is channel a small portion of your currently misused funds into well-planned investments and you will achieve financial success.

Table 1.4. How deposits of various denominations can turn into 1 million

I bet that from now on you will think twice about wasting one of those green pieces of paper called money. It's like throwing a $1 million money tree seed into the trash.

Every time you invest in a profitable venture or deposit one of the money seeds into a savings deposit, you are sowing your future pasture of financial prosperity. The main purpose of this chapter is to change the way you think about money in general, and especially about those same one-dollar bills with which we began. I have no shadow of a doubt that you are able to save $30 a month for a business, even if you have the most meager budget. Over time, you will certainly want to increase this amount to $100, $200, $300, or more per month. The greater the amount of funds used for future use, the better. The more you use for future use, the faster your wealth will grow. So how much do you think you could save and invest daily? Table 1.4 and graph 1.1 show how a daily deposit of just a few dollars can turn into a round sum of $1 million.

Chart 1.1. Opportunities for regular tiny investments made over a long period of time

How to make an extra million in your lifetime

The most effective way is to save money and immediately invest it in a profitable place. Trust the numbers, and let the rustle of the money you save become a quiet but sweet song about future prosperity. Persevere. Day after day. Put it off. Invest. Put it off. Invest. This activity may seem boring. The wait can be tedious. You may just find it difficult to do this. Nothing. Just take it day by day.

I knew a young man from Chicago who decided to secure a bright future for himself by reducing the expenses of his current needs, undertaking, so to speak, to moderate his desires and appetites. He worked full time, as did his wife. If they were a typical young (i.e., always needy) married couple, they would put together what they earned, buy a new car (with a hefty monthly payment to pay off the loan), move into a big one (and, accordingly, cannot afford) a house, after which they would survive as best they could for the next 30 years. But they chose a very right path: they lived on what the wife earned and saved all of her husband’s earnings, which amounted to 2 thousand dollars a month. They invested this money in reliable mutual funds and only watched as they accumulated solid interest. This, in my understanding, is true prosperity.

Both jokingly and seriously

The only place where success comes before work is in the dictionary.

Vidal Sassoon

Our parents were right. Many of us in our youth grimaced with displeasure when they taught us: “Live less than you earn. Put the surplus into circulation, providing them with percentage growth. Don't get into debt. Think about what your financial situation will be as you approach old age.” It may not be the rabbit's tail-turn-the-money-turnover policy, but the turtle has the last laugh when he finally gets to the water. So, taking this turtle-like attitude as a solid foundation, let's start making some concrete plans for the future.

Setting specific and realistic financial goals

First, you need to decide on the following five questions related to how to best use your money seeds.

Goal: What is the final savings amount you would like to achieve?

Funds: How many dollars per day could you budget for these needs?

Rate: What interest rate are you expecting when you put your money towards interest growth? Timeframe: By when would you like to achieve your goal?

Purpose: What is the ultimate purpose of your financial enterprise?

Suppose, for example, that you decide to “hatch an egg” worth $1 million over a period of 20 years. You started all this in order to get the opportunity to stop working and devote yourself to working with young people in the local parish. According to Table 1.5, one possible way would be for you to invest $10 per day at 20% interest to achieve this goal.

Goal: $1 million.

Funds: $10 per day.

Rate: 20%.

Duration: 20 years.

Purpose: working with youth in the church.

Now I would like you to use Table 1.5 to develop a realistic scenario for growing your wealth. Use the form below to do this, filling it out with clear financial goals. Be sure to think carefully about the following questions: “What exactly do I need this money for? What is my main goal? Your financial venture will be much more successful and morally sound if your efforts have a clear purpose. If it's all about just “making a ton of money,” then you might wake up one morning with a big sum in your bank account and ask yourself, “Isn't that enough?”

Form for setting a financial goal

Current page: 1 (book has a total of 34 pages) [available reading passage: 8 pages]

Robert Allen
Multiple sources of income

© 2000 by Robert G. Allen

© Potpourri LLC, 2016

* * *

To the reader

Dear reader!

Over the past 20 years, I have taught thousands of people how to achieve financial freedom through my best-selling books and seminars to an international audience.

In this book, I'll talk about how to create multiple income streams for yourself. More specifically, you will learn 10 additional ways to make money. I must warn you that we are talking about unusual sources of income. You will learn how to secure a side hustle, or residual1
Permanent (lifelong) income of an individual. It is a side income (unlike linear income) and does not require further investments of labor or capital. More details in chap. 3. – Note ed.

Income flowing to you 24 hours a day - even when you sleep. You will learn how to create additional income streams...

without spending a lot of time on it;

working within the walls of your own home;

spending little or no money of your own;

making do with few or no employees;

using simple but time-tested systems.

Plus, I'll show you how...

control your finances;

provide high percentages of profit - 18, 36%, up to 50% - using little-known financial strategies, and in some cases your success will be guaranteed by the government itself;

earn at least a thousand dollars a day doing business from home;

provide yourself with 50 to 100 thousand dollars of additional income per year;

become, perhaps, a millionaire during his lifetime.

What will this give you in the end? A lifestyle where you are free to do anything, anywhere, with anyone. One Spanish proverb very accurately expresses the essence of this lifestyle: “Health, and money, and love, and time to enjoy them.”

If this is your goal, let's work together to help you get it all before it's too late.

Best wishes, your money mentor,

Robert Allen

Introduction

I come to you with good and bad news.

I'll start with the good one. If you are the average North American citizen earning at least $25,000 a year, then over the course of your lifetime you will have more than 1 million dollars. This is a large amount. In other words, you have the potential to become a millionaire within your lifetime.

Now the bad news. If you're like most people, you'll spend it all and end up with next to nothing after years of making money. You may ask, how can this be?

To tell the truth, we are not taught how to handle money. In other words, we are not receiving formal education in what can be said to be the most critical area of ​​our knowledge about life - knowledge about how to achieve material success. In all your years of study, have you ever come across a course called “Money: A Complete Practical Course”? Why, one might ask, not make it compulsory starting from elementary school?

How do we even learn about money? It’s as if we are picking up crumbs of knowledge: pocket money here, tips there. Parents, as a rule, teach us only a general attitude towards money; In later life, we learn about financial transactions mostly from the press. We learn from the examples of our friends. And we follow the path of trial and error, going through the harsh school of experience. Much of what we learn is random, being mostly erroneous or not tied to real life. The books you read on the subject are probably too complicated for you, full of indigestible details or boring facts. If you belong to the majority, then this topic will not seem interesting to you, but will only cause dissatisfaction with yourself and confusion in your thoughts.

But money is one of the most important aspects of any person’s life. Many of life's joys and its greatest disappointments stem from how well a person manages his money. Whether you find peace of mind for the rest of your days or live in constant anxiety will depend on your ability to control your finances. The material side of life is reflected in how your relationships with the people around you develop. Suffice it to say that most divorces are caused by disagreements over money. Understanding money - how to make it and save it - is of great importance for your life, your relationships with loved ones, your happiness and a peaceful future.

Be that as it may, there is a class of people who seem to have a natural sense of how to properly manage money. The same million dollars flows through their fingers throughout their lives, but they know how to save some part of it and even increase it - in some cases, a hundredfold, compared to the average person.

Do these people really work a hundred times more? Or are they a hundred times smarter? Of course no. They just know the rules of the game. You see, money is a game and very important for us. If you know how to play, you win. If you don’t know, then you are doomed to lose. As the prominent physician George David said, wealth is when big results are worth little effort. Poverty is when the greatest efforts lead to insignificant results.

In this book you will finally learn how to play the game called "money" - and win. By following the simple principles outlined here, you will ensure a lifetime of financial prosperity and an economically prosperous old age. You will master a simple system for managing your own finances, learn how to invest your financial surplus and still sleep peacefully at night. You'll learn how to secure multiple streams of income for the rest of your life and learn how to evaluate your growing financial empire in no more than 10 minutes a day. You will also be able to financially ensure a prosperous future for your children and loved ones.

You may be wondering how qualified I am to be your mentor. It all started for me in the 70s, as perhaps it did for you, with a dream of financial well-being. After graduating from Brigham Junior University in 1974 with a master's degree in business and management, I began investing in small venture capital deals. 2
Risky. – Note ed.

With real estate and, starting with a tiny business, he made a multimillion-dollar capital in this area in just a couple of years. On the path to success, I went through a lot of troubles. I not only made millions, but I also lost them... and then gained them back again. I know from hard experience what works and what doesn't when it comes to ways to make money.

I popularized my knowledge in the New York Times best-selling book, Zero Down: A Life-Proven System for Real Estate with Little or No Cash Down. This book has become a classic primer on real estate investing for beginners. I am also the author of two other bestselling books: How to Get Rich, a number one New York Times bestseller, and The Test. While promoting the latest book, I made a bold statement: send me to the job center. Let me choose one of the center's visitors who cannot find a job and has already lost hope. In two days I will reveal to them the secrets of success, and in 90 days they will be firmly on their feet, depositing at least 5 thousand dollars in their bank account, and will never again think about returning to the ranks of the unemployed.

The Test is the true story of how I selected three unemployed men in St. Louis, Missouri, and taught them the secrets of financial success... And indeed, they were able to achieve incredible success in just 90 days. One couple earned more than $100,000 over the next 12 months. In recognition of their success, I invited the couple to appear on Good Morning America!

Although my most famous book focuses primarily on real estate investing, the one in front of you now will show you how to create wealth in more than one way and create multiple streams of income. There are three great mountains that personify the potential for human material wealth. I call them mountains of money. Each of them is different from the others, but at the same time, they all have something in common. This Mountain Investments, Mountain Real Estate And Mountain Marketing3
Working with the market: development, research, communications, distribution, etc. The main working concepts of M. are need, demand, request, product, exchange, transaction, market. – Note ed.

From these mountains of money originate at least 10 separate streams, representing your income, flowing into a single lake of growing wealth. I clearly defined each such flow using money tree formula. In this book, I will introduce you to the nine main characteristics of a theoretically ideal income stream. Then I'll teach you how to profit from each source of wealth discussed in the book. Your goal will be to add at least one additional source of income to the ones you already have every year. Over time, these streams of income will fill your life with material wealth and provide you with financial freedom.

The first question people ask about what has been said so far is, “Why multiple income streams?”

The Wisdom Behind the Multiple Streams of Income Principle

How many sources of income did a family in the 50s need to survive? One. Today, only a small number of families are able to survive on less than two sources. But even this will not be enough in the future. The future promises to be unpredictable. Therefore, it would be wise for you to stock up on more than one source of income.

This has always been clear to successful people as clear as day. When one source dries up, many others remain to provide them with abundance. “Ordinary” people are much more vulnerable in this regard. Having lost one of the sources, they lose in the amount of their income. And it sometimes takes many years to restore it to its previous level.

In the future you will need portfolio of income sources – not one or two, but many cash flows from sources of different nature, so that when one of the sources dries up, you hardly feel it. Your income is stable. You have time to fix everything. You feel safe.

Do you have enough sources of income at the moment? Perhaps it's time to add at least one new one to the existing ones.

In this book, I will teach you practical strategies and skills that will allow you to create 10 independent sources of income. But above all, let's ensure that the flow of funds into your pockets is based on correct and sound financial principles.

Chapter I. “Easy” Money: Financial Freedom for a Dollar a Day

The greatest mathematical discovery of all time is the compound interest formula.4
We are talking about the compound interest formula – С1=(1 + Ra/Pa) – 1, where CI – compound (actual) interest rate in hundredths of a unit; R a– nominal interest rate in hundredths of a unit, R A– number of periods in a year. – Note translation

Albert Einstein

It all starts with a simple monetary unit.

In the United States of America, Canada, Australia, Hong Kong and New Zealand it is the dollar, in Great Britain it is the pound sterling, in France and Switzerland it is the franc, in Germany it is the mark, and in Japan it is the yen.

Whatever country you live in, take your wallet out of your pocket right now, take out a piece of paper worth one unit of your national currency and carefully examine it. Rub it. Feel it. Now bring it to your nose. Does money smell? Look carefully at the images on the banknote. Please note the serial number. Now turn it over. Explore the strange characters on the banknote. What could they mean? Imagine looking at a surface covered with protective equipment through a microscope. Try to see and read every word printed on the banknote. The piece of paper you are holding in your hands does not look like something particularly valuable, does it? Inflation reduces its real value daily. What would it matter if you spent it on the same trifle as she herself, lost it or completely threw it away?

Wait a minute, though. Could it be that this paper currency is worth more than just looking at it suggests? Could this be your magic ticket to a more luxurious life where you can live anywhere, do anything, and have any material possessions you want? One thing is certain. What feelings people have towards such “pieces of paper” is almost the main condition for whether they will be able to find prosperity in life, to turn it, figuratively speaking, into a continuous “banquet of prosperity”.

I promise you that after reading this chapter, you will never look at money the same way again. Never. You see, successful people don't see money as just colored pieces of paper with pictures of long-dead people on it. They perceive them as seeds—money seeds—with a life force that can turn them into money trees whose fruits will satisfy their wildest dreams. And in this attitude towards money, successful people are absolutely right.

Each dollar is a money seed. Just as a tiny acorn contains within itself the power to grow into a huge oak tree, every one dollar bill has the potential to grow into a prolific money tree. You can grow at least one such tree for just $1 a day. Can you afford this expense?

Both jokingly and seriously

Fear dissipates as you take action to achieve a goal that you truly desire.

R. ALLEN

If you follow the advice in this book, you will soon have your own majestic money tree growing right in the middle of the living room of your dream home. Just imagine such a picture! The branches of your money tree spread like ivy across the ceiling in all directions and penetrate every room of your home. On each branch, at intervals of half a meter, fruits ripen, which, having reached maturity, open with a sound like the pop of a champagne cork, once or twice a day, giving birth to crisp $100 bills. As the banknotes fall from the tree, they end up in harvest baskets placed throughout the house. All night you hear the sounds (pop, pop, pop!) of ripe fruits opening. You might think that these incessant sounds will keep you up at night, but in fact they will lull you to sleep. Your money tree will bear fruit 24 hours a day: when you sleep, when you are at work, when you watch TV or eat. It never stops bearing fruit. Endless cash flow. Whenever you need money, you simply take as much as you need from one of the baskets. Well, have you quite imagined it?

By destroying an acorn, you will thereby cause the death of... the tree that could grow from it. Whenever you unwisely spend one of the pieces of paper that represents banknotes, it also leads to the death of a potential money tree. This is why it is so important to protect money seeds (see Figure 1.1).

So, what is the true cost of any of these seeds? It depends on how long you will grow a money tree from it and at what speed it will grow. Suppose you took a one-dollar bill and deposited it in a special bank account that would allow the corresponding money supply to grow without being affected by taxes and other mandatory payments. How long will it take one dollar bill, to grow into 1 million dollars!

This depends on the deposit interest rate that the bank account will provide. If it is akin to regular bank accounts, it will take a very long time before the required amount is received. Table 1.1 shows how long it takes one dollar to become a million at different interest rates.

Table 1.1. How long does it take $1 to grow into $1 million at different interest rates?

Rice. 1.1. Your money tree

As you can see from the table, at a 3% interest rate, it would take 468 years for a single dollar to become $1 million. What? I hope you're not going to live 468 years? Relax. We're not done with our one-dollar bill yet. We need to accelerate its growth. How to achieve this? Instead of sitting and waiting after planting just one seed, couldn't you plant one at a time, but more often? Can you afford $1 a day for these needs? That's only $30 a month! Of course you can.

Table 1.2 shows how many years it would take to grow $1 million by planting $1 a day, again at different interest rates. Wow! A dollar a day could easily provide you with an income equal to $1 million over the course of an average human's lifetime.

Table 1.2. How Consecutive Deposits of $1 a Day Turn into 1 Million

Let's say you started depositing a dollar a day into your bank account, starting the day you were born. Table 1.3 shows what the amount would be in your account at the time you turned 66 years old. “Spending” a dollar a day, you can grow a capital of 1 billion by the time you retire! This is a whole forest of money trees. Yes, you are a real Ross Perot 5
Texas billionaire who ran for President of the United States in 1992 and 1996. – Note translation

In its infancy! And why does this become possible? Force compound interest makes an insignificant amount invested wisely every day turn into huge capital. No wonder Einstein himself said: “The most outstanding discovery of man is compound interest.”

Table 1.3. Total Savings From $1/Daily Savings Over 66 Years at Various Interest Rates

But let's say you don't want to wait 66 years. Well, there is another way to speed up the process of growing your savings. Could you plant two or three seeds a day instead of one? How about five? How about ten? Will this be noticeable to you? Okay, let's put it another way. If you started investing 10 measly bucks every day in a good mutual fund, or in stocks, or in real estate and managed to achieve at least a 20% return, you would become a millionaire in just 20 years! (Clap, clap, clap, clap.) Well, does it make an impression?

I can already hear the voices of skeptics: “No one can achieve a stable 20 percent income for 20 years in a row. This is impossible!" Well, Warren Buffett, the genius of the stock market, managed to do this for more than 40 years in a row. When you finish reading this book, you will know that it is not only entirely within your power, but is within the reach of anyone with the discipline and modest knowledge and skills of financial planning. You don't need to be a financial genius to do this. You don't need to own a big company. You can achieve this sitting right in the kitchen, using money that you are now simply throwing away. All you have to do is channel a small portion of your currently misused funds into well-planned investments and you will achieve financial success.

Table 1.4. How deposits of various denominations can turn into 1 million

I bet that from now on you will think twice about wasting one of those green pieces of paper called money. It's like throwing a $1 million money tree seed into the trash.

Every time you invest in a profitable enterprise or put it in a savings deposit 6
Here: deposits in banks, savings banks. – Note ed.

One of the money seeds, you sow your future pasture of financial prosperity. The main purpose of this chapter is to change the way you think about money in general, and especially about those same one-dollar bills with which we began. I have no shadow of a doubt that you are able to save $30 a month for a business, even if you have the most meager budget. Over time, you will certainly want to increase this amount to $100, $200, $300, or more per month. The greater the amount of funds used for future use, the better. The more you use for future use, the faster your wealth will grow. So how much do you think you could save and invest daily? Table 1.4 and graph 1.1 show how a daily deposit of just a few dollars can turn into a round sum of $1 million.

Chart 1.1. Opportunities for regular tiny investments made over a long period of time

Dear reader!

Over the past 20 years, I have taught thousands of people how to achieve financial freedom through my best-selling books and seminars to an international audience.

In this book, I'll talk about how to create multiple income streams for yourself. More specifically, you will learn 10 additional ways to make money. I must warn you that we are talking about unusual sources of income. You will learn how to secure a side hustle, or residual, income flowing to you 24 hours a day - even when you sleep. You will learn how to create additional income streams...

without spending a lot of time on it;

working within the walls of your own home;

spending little or no money of your own;

making do with few or no employees;

using simple but time-tested systems.

Plus, I'll show you how...

control your finances;

provide high percentages of profit - 18, 36%, up to 50% - using little-known financial strategies, and in some cases your success will be guaranteed by the government itself;

earn at least a thousand dollars a day doing business from home;

provide yourself with 50 to 100 thousand dollars of additional income per year;

become, perhaps, a millionaire during his lifetime.

What will this give you in the end? A lifestyle where you are free to do anything, anywhere, with anyone. One Spanish proverb very accurately expresses the essence of this lifestyle: “Health, and money, and love, and time to enjoy them.”

If this is your goal, let's work together to help you get it all before it's too late.

Best wishes, your money mentor,

Robert Allen

I come to you with good and bad news.

I'll start with the good one. If you are the average North American citizen earning at least $25,000 a year, then over the course of your lifetime you will have more than 1 million dollars. This is a large amount. In other words, you have the potential to become a millionaire within your lifetime.

Now the bad news. If you're like most people, you'll spend it all and end up with next to nothing after years of making money. You may ask, how can this be?

To tell the truth, we are not taught how to handle money. In other words, we are not receiving formal education in what can be said to be the most critical area of ​​our knowledge about life - knowledge about how to achieve material success. In all your years of study, have you ever come across a course called “Money: A Complete Practical Course”? Why, one might ask, not make it compulsory starting from elementary school?

How do we even learn about money? It’s as if we are picking up crumbs of knowledge: pocket money here, tips there. Parents, as a rule, teach us only a general attitude towards money; In later life, we learn about financial transactions mostly from the press. We learn from the examples of our friends. And we follow the path of trial and error, going through the harsh school of experience. Much of what we learn is random, being mostly erroneous or not tied to real life. The books you read on the subject are probably too complicated for you, full of indigestible details or boring facts. If you belong to the majority, then this topic will not seem interesting to you, but will only cause dissatisfaction with yourself and confusion in your thoughts.

But money is one of the most important aspects of any person’s life. Many of life's joys and its greatest disappointments stem from how well a person manages his money. Whether you find peace of mind for the rest of your days or live in constant anxiety will depend on your ability to control your finances. The material side of life is reflected in how your relationships with the people around you develop. Suffice it to say that most divorces are caused by disagreements over money. Understanding money - how to make it and save it - is of great importance for your life, your relationships with loved ones, your happiness and a peaceful future.

Be that as it may, there is a class of people who seem to have a natural sense of how to properly manage money. The same million dollars flows through their fingers throughout their lives, but they know how to save some part of it and even increase it - in some cases, a hundredfold, compared to the average person.

Do these people really work a hundred times more? Or are they a hundred times smarter? Of course no. They just know the rules of the game. You see, money is a game and very important for us. If you know how to play, you win. If you don’t know, then you are doomed to lose. As the prominent physician George David said, wealth is when big results are worth little effort. Poverty is when the greatest efforts lead to insignificant results.

In this book you will finally learn how to play the game called "money" - and win. By following the simple principles outlined here, you will ensure a lifetime of financial prosperity and an economically prosperous old age. You will master a simple system for managing your own finances, learn how to invest your financial surplus and still sleep peacefully at night. You'll learn how to secure multiple streams of income for the rest of your life and learn how to evaluate your growing financial empire in no more than 10 minutes a day. You will also be able to financially ensure a prosperous future for your children and loved ones.

You may be wondering how qualified I am to be your mentor. It all started for me in the 70s, as perhaps it did for you, with a dream of financial well-being. After graduating from Brigham Junior University in 1974 with a master's degree in business and management, I began investing in small real estate ventures and, starting with a tiny business, amassed multimillion-dollar capital in the field in just a couple of years. On the path to success, I went through a lot of troubles. I not only made millions, but I also lost them... and then gained them back again. I know from hard experience what works and what doesn't when it comes to ways to make money.

I popularized my knowledge in the New York Times best-selling book, Zero Down: A Life-Proven System for Real Estate with Little or No Cash Down. This book has become a classic primer on real estate investing for beginners. I am also the author of two other bestselling books: How to Get Rich, a number one New York Times bestseller, and The Test. While promoting the latest book, I made a bold statement: send me to the job center. Let me choose one of the center's visitors who cannot find a job and has already lost hope. In two days I will reveal to them the secrets of success, and in 90 days they will be firmly on their feet, depositing at least 5 thousand dollars in their bank account, and will never again think about returning to the ranks of the unemployed.

The Test is the true story of how I selected three unemployed men in St. Louis, Missouri, and taught them the secrets of financial success... And indeed, they were able to achieve incredible success in just 90 days. One couple earned more than $100,000 over the next 12 months. In recognition of their success, I invited the couple to appear on Good Morning America!